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  1. User Guide
  2. Segment
  3. Segmentation

Segmentation

Segmentation allows you to build groups of users who share common attributes (for ex. location) or have the same behaviour pattern (for ex. users who read an article). A user segment is built using a combination of filters based on Events & Attributes.

  • What are Segments?
  • All Segments
  • Create Segments
  • Affinity Segments
  • File Segments
  • RFM Segments
  • Custom Segments
  • Import User Data
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