Delivery or orchestration types help marketers set up multiple ways to send messages, such as one-time messages or periodic lifecycle campaigns. You can also configure campaigns based on specific events, such as the viewing of a product or cart/booking abandonment.
MoEngage supports multiple orchestrations or delivery types for campaigns on various channels, and they are described in the table below.
| Delivery Type | Description | Channels Supported |
|---|---|---|
| One time | Allows you to send messages to your audience once - either now or at a scheduled time. You may also use the Best time to send with the scheduled time option. |
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| Periodic | Allows you to send messages to your audience on a recurring basis at a defined frequency. You may also use the Best time to send with the scheduled time option. | |
| Event Triggered | Allows you to send messages to your audience that are triggered based on different user action events tracked on the app or server. | |
| Location Triggered | Allows you to send messages to your audience that are triggered on the user’s entry, exit, and dwell in defined Geo Fences. | Push (Android & iOS) |
| Device Triggered | Allows you to send messages to your audience that are triggered locally based on any activity on a device. Supports offline delivery of messages as well. | Push (Android & iOS Platforms) |
| Business Event Triggered | Allows you to send messages that are triggered based on any defined business event. |
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