February 2024

Inbound Campaigns

Error Breakdown Table for In-App Campaigns

MoEngage's Error breakdown table is the latest new feature that helps you save time in identifying issues with your In-app campaigns. You can see the error breakdown table on the campaign analysis page. This helps you:

Perform instant diagnostics
Troubleshoot by yourself
Optimize your campaigns quickly

For more information, refer to In-app Campaign Analytics.

Core

Apple Privacy Manifest Update

At WWDC23, Apple introduced new privacy manifests and signatures for SDKs to help app developers better understand how third-party SDKs use data, secure software dependencies, and provide additional privacy protection for users.

Starting in spring 2024, if your new app or app update submission adds a third-party SDK that is commonly used in apps on the App Store, you must include the privacy manifest for the SDK.

For more information, refer to Apple Privacy Manifest Update.

SCIM for Seamless Identity Management

System for Cross-domain Identity Management (SCIM) is an open standard that allows exchange of user identity information between two systems. In this release, you can configure SCIM for identity management. You will exchange the user identity information between the identity provider and MoEngage.

For more information, refer to System for Cross-domain Identity Management (SCIM).

Partner Integration

Introducing Snowflake Exports

Snowflake is a data platform that allows organizations to store, analyze, and process large volumes of structured and semi-structured data in a scalable and efficient manner.

MoEngage can now dump Campaign Interaction Events directly to your Snowflake tables. With this, MoEngage now has a bi-directional integration with Snowflake allowing you to seamlessly sync your data between the two platforms.

For more information, refer to Snowflake integration.