Frequency Capping (FC) and Do Not Disturb (DND) for Flows

 

Frequency Capping

Frequency Capping allows you to limit the number of messages sent to your users during a particular period of time. The limit is applied on a channel (push, email, connectors) level. You can read about the Channel Level FC in the links at the end of the article.

In Flows, you can access settings on Top right corner.

FC_DND.gif

 

While creating Flows you can choose to:

- Turn ON Ignore FC - If Ignore FC is ON, it will ensure that all the channel level capping is ignored for the messages sent by the particular Flow.

  • Count for FCIf the Ignore FC is ON then marketers can decide whether they want to count the channel message sent by particular Flow for FC. It is generally done to further control messages to be sent by other Flows/Campaigns.

Screen_Shot_2018-03-23_at_2.38.23_PM.png

 - Turn OFF Ignore FC - If Ignore FC is OFF, all the channel level FC settings are applied to the Flow Messages. 

Flows use the Frequency Capping and DND Settings set by Marketers on channel level i.e. Email messages sent via Flows will be controlled basis the FC & DND setting for Emails. Push messages sent via Flows will be controlled basis the FC & DND setting for Push and so on. 
All the Flows created by default ignore both FC and DND settings. You can open existing Flows and edit these settings; Once edited, they will be applied to all the messages sent thereafter.

DND Settings

- Turn ON Ignore DND - Having this setting as ON will ensure that Do Not Disturb (DND) settings are not applied for the messages sent by this Flow i.e. messages will be sent at all time.

- Turn OFF Ignore DND - Having this setting as ON will ensure that Do Not Disturb (DND) settings are applied for the messages sent by the particular Flow i.e. messages won't be send during DND time.

Preference Management Settings

If you are using Preference Management settings to automatically exclude specific users from the campaigns, you can enable the flow setting to override the preference to include the opted-out users for delivering the flow action campaigns to them. 

Screenshot_2020-03-04_at_4.18.40_PM.png

 

Other Settings

If you are using any of the FC or DND settings to restrict your messages, some of the eligible users may not receive the message. In that case, you have two options:

Screen_Shot_2018-03-23_at_2.45.23_PM.png

  1. To move the users to the next stage in Flow (even if message is not sent to them because of FC/DND)
  2. To remove the users from the Flow (if the message is not sent to them because of FC/DND)

 

Result

FC is breached Lies in DND Period Result
Yes Yes Will retry sending the message once DND period is over. If not delivered then, user will be moved to next stage or exit journey as configured in Other Settings
Yes Yes> Will retry sending the message once DND period is over. If not delivered then, user will be moved to next stage or exit journey as configured in Other Settings
Yes No Message will not be sent. User will be moved to next stage or exit journey as configured in Other Settings
No Yes Will retry sending the message once DND period is over. If not delivered then, user will be moved to next stage or exit journey as configured in Other Settings
No No Message will be sent and user will be moved to the next stage

 

You can read about channel level FC in below-mentioned links:

Note: This feature is currently in closed beta and hence is available only for few clients. If you wish to have access to this feature, please contact your Customer Success Manager.

 

Was this article helpful?
1 out of 1 found this helpful