Why Is Push Campaign Sent Count Greater Than Reachable Users in Segment?

Problem

The campaign segmentation count shows the reachable users as N, but the sent count shows more than N.

Solution

Perform the following steps:

  1. The segmentation shows count of unique users, but the Push campaign will be sent to unique user's all active device tokens.
    Sent count 1.png
  2. For any users with multiple devices, push notification is expected to be sent to all the reachable devices (based on the number of active tokens) than the segmentation counts (unique users). 
    sent count 2.png
info

Note

Users with multiple devices can have any number of both iOS and Android devices.

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