Edit campaign and Show/Hide Cards

Once you have created a Card campaign, there are certain rules based on which you can edit your campaigns. We recommend that you get acquainted with Card campaign creation and the two types of Card campaigns before proceeding.

Editing a Card Campaign

Case 1: Applicable for any one of the below criteria mentioned below

When not a single instance of the periodic or Smart trigger campaign has been sent
When the one-time General campaign has NOT been sent

CAN Edit

CANNOT Edit

Campaign Name
Platform
Segmentation filters/type
Trigger condition
Message
Change scheduling start time & end time/date /time zone
Display controls
IF/AND events and trigger delay options (If the Qualification criterion is “Based on Trigger Event”
Card qualification criteria (All users vs trigger based)
Conversion goal
Scheduling type
- Can edit and change ASAP to scheduled/periodic
- Can edit and change scheduled to periodic or periodic to scheduled

Scheduling type
- Cant edit and change the scheduled/periodic campaign to ASAP

Case 2: Applicable for any one of the below criteria mentioned below

When One or more instances of the Periodic or Smart trigger campaign have been sent.

CAN Edit

CANNOT Edit

Campaign Name
Platform
Segmentation filters/type
Trigger condition
Message
Change scheduling start time & end time/date /time zone
Display controls
IF/AND events and trigger delay options (If the Qualification criterion is “Based on Trigger Event”
Card qualification criteria (All users vs trigger based)
Conversion goal
Scheduling type
- Can edit and change ASAP to scheduled/periodic
- Can edit and change scheduled to periodic or periodic to scheduled

Scheduling type
- Cant edit and change the scheduled/periodic campaign to ASAP

Show/Hide Cards

Irrespective of the campaign state (Sent/ Active/ Paused/ Stopped), you can choose to show or hide your Card for the time being from the Campaign Info page. The beauty of the Show/Hide feature is that the campaign will continue to evaluate users based on the segmentation criteria but whether to show the card to the users or not will be determined by the Show/Hide option.

For example, let's say you want to run a promotion campaign where you are offering a 10% coupon to the users who added the product to the cart in the last 7 days and didn't purchase it. Now let's say, due to some unexpected circumstances, you want to hold on sending out the promotion but don't want to lose capturing the customers who satisfy the segmentation criteria. In this case, you may keep running the campaign but switch OFF the Show card option. Once you want to resume sending out the promotions, switch ON the Show card option.

What does the Show or Hide card toggle do?

When Show Card is switched ON: The Card will be shown to the user (will be displayed to the user’s Inbox)
When Show Card is switched OFF: The Card will be temporarily hidden i.e. for the time being Card will not be displayed to Inbox when a user opens the Inbox.

The Card will remain with us with the status “Hidden”. Once the setting is turned back to “Show Card”, the Card will be marked eligible to be shown in the app inbox. It will be delivered to the Inbox the next time user opens their app inbox.

The different campaign states and the Show/Hide behavior are explained in more detail below:

Campaign status	Campaign type	Show/Hide logic
SENT	Any qualification criteria	SHOW CARD will be switched ON by default. You can switch it OFF anytime
ACTIVE	Periodic OR Smart Trigger	SHOW CARD will be switched ON by default. You can switch it OFF anytime
PAUSED	Periodic OR On Trigger Event	As soon as the campaign is paused, SHOW CARD will be turned OFF. You can switch it ON anytime
RESUMED	Periodic OR On Trigger Event	As soon as the campaign is resumed, SHOW CARD will be turned ON. You can switch it OFF anytime
STOPPED	Applicable for Campaigns in Sending Stage (One-time campaigns & child instances of periodic campaigns)	As soon as the campaign is stopped, SHOW CARD will be turned OFF. You can switch it ON anytime

info	Information The campaign can only be resumed once it's paused. A stopped campaign cannot be made active again. Show Card applies to the users for whom the Card has already been delivered as well as the new users who will qualify for the campaign.