Intelligence

Merlin AI

• Merlin AI Copywriter ▸
• Merlin AI Designer ▸
• Merlin AI Jinja Generator ▸

• Merlin AI Event and Attribute Descriptions
• Merlin AI Segment Assist
• Our Approach to Generative AI

Most Preferred Channel

• Most Preferred Channel

A/B Testing

• What is A/B or Multivariate Testing ▸
• Create Multivariate Testing ▸
• Analyze Multivariate Testing ▸

Predict

• What are Predictions? ▸
• Create ▸
• Analyze ▸

Proactive Assistant

• Proactive Assistant

Timing

• Best time to send
• Trigger Delay Optimization

New UI Experience

• Most Preferred Channel
• Merlin AI Segment Assist
• Merlin AI Designer
• Generate On-site Messages with Merlin AI
• Generate In-app Messages with Merlin AI
• Generate Push Messages with Merlin AI

Intelligence Suite

• Intelligent Path Optimizer
• Next Best Action in Flows