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  3. Multivariate or A/B Testing

Multivariate or A/B Testing

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  • How Sherpa dynamically optimizes your multivariate campaigns
  • Creating Static A/B Testing Email Campaigns in MoEngage
  • FAQs: Uplift, Multivariate Testing, Dynamic Multivariate Testing
  • Multivariate Testing
  • Why do you need a control group?
  • Creating A/B, Multivariate experiment for Push
  • How do we measure Uplift?
  • Understanding Bayesian A/B Testing to analyze experiment results
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